Perhaps this one is the ultimate proof of the motto . . . indeed, it's still the only Memphis that we have seen.

Yes, I have been on this theme / rant / soapbox for a few years now; have a look at this old thread --

http://www.chronocentric.com/forums/heuer/index.cgi?md=read;id=2789 . . . message number 2,789, and we are now approaching 50,000.

Jeff

++++++++++++++++++++++

: I was one of the people who emailed Jeff, inquiring whether the
: statements attributed to him were true. The way the seller
: described it, Jeff was proclaiming that the A&F Heuer was, by
: virtue of its rarity, valuable. As Jeff has done here, he
: explained that the seller's implication was wrong, though
: technically accurate. I mean, the watch is just incredibly ugly
: and undesirable.

: My response to Jeff (with a few emails in the middle) was:

: But there's a certain reality that someone whose opinion carries
: as much weight as yours can be in a precarious position when
: it's used to promote a dog like the A&F Heuer. There are a
: handful of people on the inside whose opinions are critical, but
: you are certainly the most prominent voice to those who aren't
: members of the Heuer Secret Society. It's a heavy burden.

: This was by no means to fault Jeff for having given an honest
: opinion, but a reminder that to many of us, and to others who
: are on the periphery of Heuer collecting and don't know about
: Arno, Abel, Nic, etc., a positive word from Jeff Stein is the
: good-housekeeping seal of approval for Heuers.

: While I would never have considered putting that mutt of a watch on
: my wrist, the fact that Jeff said it's indeed a rare Heuer gave
: me pause. Ah, to have such Heuer-fu. But Jeff's point here, that
: scarcity doesn't equal value, is a critical message, and one I
: will remember.

: Scott