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Re: My Reaction to the Longines Heritage 1973

Have to agree that it's just far too busy. I really like the black subdial at the bottom, it contrasts nicely with the rest of the dial. But jeez it's a lot to look at and somehow just doesn't really come together for me.

: A couple of reactions to the new Longines Heritage 1973: To my
: eye, and based only on these photos, the watch is way too busy;
: looking at either the original Longines Conquest in the cushion
: case, or the Camaros, Longines has taken a simple, clean 1960s
: design, and loaded it with all types of 1970s style noise -- fat
: hands; hash marks everywhere; etc. The light-dialed version
: looks better than the black-dialed one. Use of the Conquest
: style and "Heritage 1973" model name is interesting.
: Yes, Longines made a nice-looking cushion-cased Conquest in
: 1973, but the model name has been used, misused and overused,
: for a crazy array of Longines watches . . . dress watches,
: sports watches . . . Historically, Longines seems to use the
: "Conquest" name because "Miscellaneous" is
: too long to fit on the dial. Not sure there is much goodwill
: left in the Conquest model name, which might explain why it is
: called the "Heritage 1973", another name that must
: have been too long to fit on the dial. I have no information
: about the fit and finish, but it looks like a decent deal, in
: the $3,000 range . . . if you like the looks Yes, I wish TAG
: Heuer had done a re-issue of the Camaro, but if it had looked
: like this new Longines, I would not be applauding the effort.
: I am wearing a Camaro today; it has a tachymeter scale on the dial,
: hash-marks for the 1/5 seconds and three registers . . . but I
: can assure you that everything about the Camaro is clean and
: understated -- even elegant -- compared with the mish-mash of
: marks, lines and numerals now bearing the legendary
: "Conquest" name. The Camaro evokes the style of the
: 1960s . . . the Heritage 1973 evokes the style of the early
: 1970s . . . enuf said.

: Be sure to check the Hodinkee review , to see the very pretty
: Conquest from 1973.

: Jeff

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: [photo courtesy of Hodinkee]

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