From Reuters -- http://www.reuters.com/article/2015/03/19/bulgari-basel-idUSL6N0WL2OB20150319 -- as reported in W|W: The Wearable Weekly.
Like many of its rivals such as sister watch brand Tag Heuer, Bulgari this week unveiled a connected watch in an effort to address competition from Apple's new watch. Many Swiss watch brands are announcing deals with technology companies at Baselworld this week to counter the arrival of Apple in their market.
Babin has been showing retailers the Bulgari Diagono Magn@sium watch, fitted with a microchip and near field communication (NFC) technology which unlocks doors as well as gives access to confidential information contained in the user's mobile phone such as passwords and credit card details.
The timepiece works with an application called Bulgari Vault on the mobile phone. The round and light black watch, made from magnesium and ceramic, will cost 5,000-6,000 euros with the chip (3,900 euros without) when it hits the shops next year.
And a more detailed report from Watchonista.
Jeff
