So the first 24 hours of Baselworld seem to have been dominated by re-issues -- from TAG Heuer, Omega, Rolex, Tudor, Breitling and even Seiko (with a fairly literal copy of one of their early dive watches).

Of course the "independents" are introducing some interesting and different new watches, but it kind of made me ask the question that we have discussed previously -- Have most of the great watches already been drawn / done? Which of the brands that was making great watches in the 1960s has shown us something genuinely new and interesting at Baselworld? Or perhaps it is only the media, that tends to focus on the familiar / classics?

In the case of TAG Heuer, and in view of the brand's history of confusion [the word Jean-Claude Biver emphasized in a recent interview], I am happy to see this return to some of the classics (Autavia and Monza), but it did leave me wondering?

So tell us -- Have all the great watches already been done? What brand does well with new "white board" designs?

Thanks,

Jeff

[images from Hodinkee; used with permission]