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Casa Masson = Brazilian Retailer


From time to time, over the years, we have seen Heuer chronographs with "Casa Masson" on the dial. Douglas Garvina, a collector in Brazil, has sent the advertisement shown below, and also confirmed that Case Masson was a famous retailer in Brazil. This advertisement is from September 1946, and Douglas provides the following translation:


  • Precision and Confidence

  • General Eisenhower used in their successful campaigns his famous Heuer chronograph


Thanks to Douglas for the scan and the information!!

Jeff

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