It's fully Porsche-owned now. And the stuff that was coming out of Porsche Design when it was based in Zell-am-See was pretty honest, industrial design. At that time, it was the Porsche Selection merchandise available in dealers that was the tat, which always reflected on Porsche the car firm, and that is what seems to have been rolled into the Porsche Design range now it's fully company-owned. So no hiding place for them!

Still, Porsche has done so incredibly well in recent years, I'm not sure they suffer any corporate embarrassment - they do produce the Cayenne after all...