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Re: Baselworld 2010 and TAG Heuer ? What's boiling

Dear Jean-Christophe,

I am very much looking forward to see the new Silverstone in metal, on photos it just looks stunning !!

Regards

Arno

www.heuerchronographs.com

: Dear friends of Onthedash,

: Hello everyone. Basel is coming and I wished to provide with some
: insights. We will obviously try for our 150 years rich of many
: major patents and milestones, to add one more making a big
: difference on the market place. Looking back, TAG Heuer has
: focussed a lot on two topics over my 10 years of tenure:
: ultimate precision and horological chain. On precision we have
: invented the 1st swiss wristwatch chronograph at the 1/1000th
: second (Microtimer), the first ever mechanical chronograph
: measuring and displaying the 1/100th of a second (Calibre 360 /
: Vanquish Calibre 360 / Carrera 360), the first ever mechanical
: chronograph displaying the 1/10th of a second (Grand Carrera
: Calibre 36 Caliper). All of them have been awared the GP
: d'Horlogerie de Genève confirming the magnitude and subtance of
: these innovations.

: In parallel we have started to re-invent the horological chain made
: of energy storage, transmission and regulation; with the V4 we
: have revolutionized the transmission substituting 400 years old
: wheels-pinions principles by 7/100th mm notched ISO belts
: combined with ball-bearings to reduce friction. Now with our 150
: years and Baselworld 2010 coming, time is coming to disclose our
: 2nd revolution of re-inventing the horological chain: then
: Energy or Regulation ? That is the question. Answer in now less
: than 7 weeks in Basel !

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