Glad you like the watch, but it's nothing to do with the Heuer company as we know it, except using a lapsed name from a century ago.

The history of this Heuer & Lambelet is more in line with: http://www.alwaysatmarket.com/company_news.aspx

The more blatant names (Heuer & Lambelet and L.B. Audemars) were discontinued, possibly at the behest of the genuine watch companies involved, possibly to avoid attracting attention from them.

Another forum did some more tracing on their background: http://www.pmwf.com/Phorum/read.php?4,175059,175366,printview

They were replaced by Picard & Cie, whose website can be found here: http://www.picardcie.com/

Interesting to note that the History section of the website only says "Under development"...