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To me, Rolex is a brand for those financially successful people who have little interest or time to know about the specific details of a watch. All they know is that Rolex is easily recognisable, (thus the same old, boring design), and has an excellent reputation for quality, and that's about it.
Common man
: Still, to many people owning a Rolex means
: thay have "made it" in life, so
: Rolex has clearly succeeded with their
: marketing strategy.
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