: Hi
: Bond is just pure marketing. They should tather
: make advertisement in the quality of their
: movement than on watches worn in movies.
: Movies doesn't tell you how good is a
: watch.In the past Omega always used the
: quality of its movements as an argument, not
: really the case today. 2006 Big Year for
: Omega? It will be a big year only if Omega
: solves the problems on the 33xx in a
: definitive manner and probably takes in
: consideration that the after sales service
: in their subsidiary in USA has to be greatly
: improved. Rolex has two great service
: centres in USA, the beverely hills and the
: new york service centres, not the case of
: Omega who had failed mediocrily with
: Lancatser and I don't know how is the
: successor of Omega Lancaster doing in terms
: of service. At last but not least, Omega USA
: shouldn't give complicated watches to young
: watchmakers who are most of the time n00bs
: who hasn't got enough experience for
: repairing comlplicated movements.Marketing
: doesn't tell you how good is a watch, the
: movement makes the whole difference.
I agree with you, Georges, in that I do want to see Omega make a better effort to improve their customer service (especially here in the US where it has a poor reputation). I also want to see them continue to work hard to improve the quality of their movements, as they have done by adding the co-axial escapement and using the Piguet column wheel chrono. I'm not saying this movement is 100% reliable, but I am saying that it has the capability of being Omega's top movement once all of the bugs are totally gone.
The one thing I must say regarding marketing is that Rolex has done it right, and that's why people here in the US and worldwide are so willing to pay top dollar for a Rolex watch. Omega NEEDS to improve on their marketing strategy if they are going to compete at the same level as Rolex. If the Bond association helps them, I don't see anything wrong with that. True, what's on Bond's wrist may have NOTHING to do with the quality of the movement inside the watch he's wearing, but at least it gives Omega some badly needed exposure in the marketplace.
Just my 2 cents....
