zOwie Omega Discussion Forum

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Re: Can we realistically help at all?

In Response To: Can we realistically help at all? ()

: The other often-recommended AD also carries
: those brands.

: Do you think there is anything customers can
: do? I've not shopped from your dealer -- I
: used the other dealer -- but many here have
: shopped from one, the other, or both. We're
: not talking a handful of watches (when I
: spoke to the other AD about a 2531.80, he
: said "Oh, sure, I get those in lots of
: ten..." meaning he sells the stuff.

: If (and that's a big "if" given the
: developments) "your" dealer and --
: should the time come -- the
: "other" dealer could benefit from
: repeat customers writing short, polite, well
: worded letters to someone somewhere in the
: Swatch organization, that might be worth
: doing.

: Perhaps stating something along the lines of
: "I've bought numerous pieces and have
: been an Omega customer for XX years; this AD
: is of the highest quality and represents the
: brand in an exemplary manner; it's
: disappointing and a disservice to me, your
: loyal customer, to remove this dealer when
: (s)he has done so much for me AND you with
: the way he handles business and treats Omega
: customers etc."

: The way I see it is, this was "our"
: dealer network from "our"
: favourite company, so we may as well let
: them know... I don't know, maybe I'm not
: realistic... But these jewelers were a far
: cry from the "poor showing" that
: Omega is making them out to be; they were
: actually great people to deal with and
: promoted the brand exceedingly well!

I did send an e-mail to Omega expressing my disgust, and a few others who have bought watches from my AD have done or plan to do the same. Omega should listen to what their customers have to say, but my gut tells me that they already have their minds made up. They have a new business strategy and a "less prestigious" AD simply doesn't fit that strategy. It's sad but true...