DEFECTIVE OMEGA SEAMASTER 300M

It is really a very unhappy experience to have got a lemon (Ref No. 21230416101001) (Watch No. 90630423) from "OMEGA".

To say the least, absolutely horrifying experience to find an expensive malfunctioning piece from such a reputed brand manufacturer,
A Seamaster malfunctioning not decades or years or months but barely half an hour from the said purchase.

The said watch was purchased from a Omega certified retailer, all was good untill they sold me the piece of s***, and after that
its like "Do I know you" type of reaction on their faces....

After adjusting the time on the said watch when I screwed back the crown I was literally horrified
to find the hour hand rotating along with the screw-in crowns rotation. I hadnt noticed the malfunction when I took delivery
of the watch as the sales guy handled it himself and packed it without explaining or showing me the watch. But barely half an hour after I left
the boutique I noticed the imperfection in the watch and immidiately called up and informed the sales guy who attended to me.
After accepting the faulty watch next day Instead of issuing a new piece the boutique and Omega have been testing my patience to its limit,
its close to two months now from the original date of purchase and nothing seems to be moving forward. And as a mark of protest
I've left the said watch at the boutique itself.

It was literally a shock to find the expensive watch malfuntioning and I was horrified at the rather "go to the dogs" kind of
Omega after sales service. Its nearly two months since a formal complaint now and nothing has been resolved. After neumerous emails
to Omega's head office in Switzerland, the whole issue is giong nowhere.

What do you think should be my next course of action.

Thanx in advance.