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Re: Looking Forward to the TAG Heuer / Nissan Partnership

I'm still a little bit confused about their technical concept:
A front engine and front wheel drive in a racing car?
But let's see, perhaps they know something I don't know!
I wish them a good success.

Werner Boeinck

: Yes, TAG Heuer is now sponsoring the Nissan NISMO team in
: endurance racing, to include the 24 Hours of Le Mans, etc. You
: can read the announcement on TAG Heuer’s website . This is a
: very exciting development for TAG Heuer and Nissan.

: Last night was the Super Bowl, here in America, the championship of
: professional football. Of course, there is often as much
: excitement about the Super Bowl commercials as there is about
: the game itself, with the price for a 30 second commercial
: running over $4.0 million.

: Nissan ran a 90 second commercial during the Super Bowl, to
: introduce its brand new GT-R LM NISMO, as well as the new Maxima
: (shown at the very end of the commercial). Heuer enthusiasts
: were excited to see the TAG Heuer logo on their television
: screens, even if it was only for a fraction of a second. Here is
: a screen shot, from Nissan’s Super Bowl commercial . . .

:
:

: Here are some images of the car released by TAG Heuer . . .

:
:

:
:

: Finally, here is the Super Bowl commercial, which I thought was
: very well done.

:

: I’m really looking forward to this new relationship for TAG
: Heuer. It seems consistent with both the motorsports heritage of
: the TAG Heuer brand and the Don’t Crack Under Pressure
: campaign.

: Jeff

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