DC - i agree.
Let's be honest MOST of the time the people that buy this kind of item and spend this kind of money can afford to with ease, whether it's 10k, 30k or 50k. Paying 70k is probably akin to me paying £1k for something...
IMO the current "everyman" Monaco prices are fairly toppy anyways, SM's birthday and the proximity to the GP a few weeks back, i suspect a summer lull...

: If you're a big Steve McQueen fan would you buy a $1.00 pen that he
: used for $7.00?

: So is paying $70,000 for a $10,000 watch that outrageous? Put aside
: for one moment the fact that $70k is a silly amount to pay for
: any watch...after all, 95% of normal people would tell you that
: $10,000 is a silly amount to spend on a 30-year old watch that
: Steve didn't wear personally and that doesn't keep time as well
: as a Swatch....and that's before you tell them that you also
: dropped $1000 on the red box that it came in...

: It will be interesting to see who bought the watch- I do hope that
: it wasn't Tag themselves- but could you blame them? How much
: publicity will this sale get? A lot more than $73,000 would buy.

: I didn't even think about bidding on this for a nano-second- not
: that I could have even if I really wanted it.

: For what its worth, I don't think that this will have a big impact
: on Monaco prices- this price is not about the watch, but rather
: the man who wore it.