When we think of how many places this logo is used (from watch dials to race cars, to golf umbrellas and outfits for the pit girls), it is mind-boggling to imagine how the transition to the new logo will occur. Of course, we think of so many "transitional" watches, where Heuer was using up the old stock of parts, as new parts were coming into the factory.

I imagine that we will see the same thing with the new TAG Heuer logo . . . cannot happen in an instant.

Jeff